How to make money on Kugou: hot topics and practical guides across the Internet
With the rise of digital music platforms, Kugou Music, as the leading online music service provider in China, not only provides users with massive music resources, but also provides creators and entrepreneurs with diversified money-making opportunities. This article will combine the hot topics on the Internet in the past 10 days to analyze how to make money on Kugou Music and provide structured data reference.
1. Five popular ways to make money on Kugou (search popularity in the past 10 days)

| ways to make money | heat index | Suitable for the crowd |
|---|---|---|
| Musician’s work share | ★★★★★ | Original musician, cover artist |
| Live streaming rewards and gifts | ★★★★☆ | Anchor, talent performer |
| ad sharing plan | ★★★☆☆ | Premium content creator |
| music teaching courses | ★★★☆☆ | Professional music teacher |
| Music peripheral sales | ★★☆☆☆ | Designer, craftsman |
2. Detailed guide for dividing musicians’ works into categories
According to Kugou official data, the average monthly income of musicians on the platform will reach 3,000-15,000 yuan in 2023, and the annual income of leading creators will exceed one million. Here are the key steps to achieving high returns:
| steps | Operational points | Revenue calculation |
|---|---|---|
| Work upload | Ensure audio quality ≥320kbps and professional cover design | Basic play volume income |
| Member package divided into | Join Kugou members’ exclusive music library | Member play income × 3 times |
| digital album sales | Set a price of 5-20 yuan to cooperate with publicity | 70% share of sales |
| Copyright authorization | Open commercial license | Single authorization 500-5000 yuan |
3. Practical skills for making money through live streaming
Recent data shows that Kugou Live has more than 20 million daily active users, and leading anchors can earn tens of thousands of yuan in a single live broadcast. Successful anchors share the following experiences:
1.Prime time selection: 20:00-23:00 has the largest audience, but the competition is also the fiercest. Newcomers can try the "afternoon tea" period from 14:00-17:00
2.Content differentiation: Featured content such as live music teaching, interactive song requests, and demonstrations of musicians’ creative process are more likely to receive rewards.
3.Gift Incentive Strategies: Setting clear gift goals (such as singing a designated song if you reach 1,000 gifts) can increase revenue by more than 30%
4. Reference of Kugou’s popular music genres in 2023
| music type | Traffic proportion | commercialization potential |
|---|---|---|
| Guofeng Electronics | 23.7% | High (more game/film and television cooperation) |
| urban ballad | 18.2% | Medium (suitable for ad placement) |
| ACG music | 15.8% | High (two-dimensional users have strong willingness to pay) |
| Retro Disco | 12.3% | Medium (suitable for commercial performances) |
5. Success Stories: How an amateur can earn over 10,000 yuan a month
The experience of "Xiaoyu Guitar", a creator born after 1995, in achieving a monthly income of 12,000 yuan through Kugou:
1. Upload 2-3 original guitar songs every week, with a cumulative playback volume of 800,000 times
2. Launched the paid course "Zero Basic Guitar Crash Course", priced at 99 yuan, with 150 copies sold
3. There are 4 themed live broadcasts every month, with an average gift worth 800 yuan per session.
4. Create advertising songs for local businesses, single fee is 3,000 yuan
Conclusion:Making money on Kugou requires a combination of platform rules, music trends and personal expertise. It is recommended that novices start with musician certification and regular work release, and gradually expand multiple income channels such as live broadcasting and teaching. Continuously producing high-quality content is the core key to obtaining long-term profits on music platforms.
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